![]() ![]() Aero candy bars, Airheads, and Baby Bottle Pops joined in the candy parade and remain popular around the world. Many of the old standbys and old-time chocolate candy bars are still our favorites, but a few new ones have been introduced. The turn of a new century didn’t create too much of a turnover in the candy world. The Hershey Company went back to its military roots and sent 144,000 heat-resistant candy bars to soldiers in the Gulf War, identical to their initiative during WWII. Nerds and Sour Patch Kids also came to be during this time. Not to be outdone, the Albanese Candy Company vowed to produce “the world’s best gummy products” after its 1983 founding. The 1980s ushered in the American gummy bear and gummy worm craze when the Herman Goelitz Company began producing the world famous German candies on American soil for the first time. Hershey’s was ahead of the times when they started including nutritional information on their labels. Reese’s Peanut Butter Cups became so popular, their production doubled in 1970. ![]() With sweet, savory, and flat-out gross-out flavors, these pint sized candies revolutionized the way the world looked at jellybeans. Jelly Belly took the candy world by storm in the ‘70s. Two brand new innovations entered the industry and quickly became popular: Razzles started as a hard candy but slowly dissolved into bubble gum, while Zots were one of the very first “sour fizzy” candies. This decade focused on fun, fruity candies such as Lemonheads, Starbursts, Now & Laters, and Sweethearts. In came Marshmallow Peeps, Pixy Stix, Candy Necklaces, and Chupa Chup lollipops with their clear wrappers. The ‘50s steered away from chocolate and old-fashioned candy bars and leaned towards sweet and sugary alternatives. Popular candy from the 40’s included M&M’s, inspired by a wartime invention of coating chocolate with candy to prevent it from melting in hot temperatures. These design elements were intentional to prevent them from melting and absorbing poisonous gas, to pack enough calories to count as a survival ration, and to deter people from eating it too quickly with its different flavor. They created the D Bar with a high melting point, a higher caloric content, and a new bittersweet flavor. The candy industry joined the war cause in the 40’s with Hershey leading the pack. Violet Mints popped up at street corner booths in New York City, while Red Hots scorched their way through Chicago, and Peppermint Mentos emerged from the Netherlands. Mints entered the candy scene in the 1930’s. Marketing companies for candy bars, like Baby Ruth, touted dextrose as an energy-booster to encourage adults to buy old-time candy bars for themselves and not just their kids. The 1920s introduced dextrose, a corn syrup, as a new cheap ingredient to replace sugar. The 1920s featured a continued focus on chocolate as O’Henry Bars, Zero bars, Reese’s Peanut Butter Cups, Baby Ruth, Mounds, Milky Way, and Mr. Necco Wafers and the ever-popular Candy Conversation Hearts also came into fruition during this time. ![]() The American Chicle Company followed shortly with Chiclets, a candy-coated chewing gum, in 1906. Before Milton Hershey, milk chocolate was mainly produced by the Swiss and considered a luxury item. It remains one of the top selling old-fashioned candy bars to this day. Resembling a Marathon Bar the Curly Wurly Bar was a perfect replacement for the original classic.Ĭurly Wurlys are imported from the UK and the same size as the original Marathon Bars (1" x 8" of braided caramel covered with milk chocolate).In 1900, after years of trial and error spent perfecting his recipe, Milton Hershey graced the world with the original Milk Chocolate Hershey Bar. Then, to the delight of Marathon addicts, the Cadbury Candy Company - one of the largest candy makers in the world BTW - introduced the Curly Wurly Bar. Mars discontinued the Marathon Bar in 1981, to the dismay of many Marathon Bar lovers and the staff at Bulk Candy Store. There was actually a ruler on the wrapper that showed how long it really was. The Marathon Bar came in a bright red wrapper that made it stand out from the other candy bars. It was marketed as “the candy bar you can’t eat quickly” in commercials by some kind of a cowboy guy. It was marketed as the candy bar you can’t eat quickly in commercials by some kind of a cowboy guy. The Mars Candy Company introduced it in 1973 and it was a full eight inches of braided caramel covered in milk chocolate. The Mars Candy Company introduced it in 1973 and it was a full eight inches of braided caramel covered in milk chocolate. Have you ever wondered what happened to the Marathon caramel chocolate bar? ![]()
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